Barriers to effective communication can retard or distort the message and intention of the message being conveyed which may result in failure of the communication process or an effect that is undesirable. These include filtering, selective perception, information overload, emotions, language, silence, communication apprehension, gender differences and political correctness.
This
also includes a lack of expressing "knowledge-appropriate"
communication, which occurs when a person uses ambiguous or complex legal
words, medical jargon, or descriptions of a situation or environment that is
not understood by the recipient.
Physical
barriers
Physical
barriers are often due to the nature of the environment. An example of this is
the natural barrier which exists if staff are located in different buildings or
on different sites. Likewise, poor or outdated equipment, particularly the
failure of management to introduce new technology, may also cause problems.
Staff shortages are another factor which frequently causes communication
difficulties for an organization. While distractions like background noise,
poor lighting or an environment which is too hot or cold can all affect
people's morale and concentration, which in turn interfere with effective
communication.
System
design
System
design faults refer to problems with the structures or systems in place in an
organization. Examples might include an organizational structure which is
unclear and therefore makes it confusing to know who to communicate with. Other
examples could be inefficient or inappropriate information systems, a lack of
supervision or training, and a lack of clarity in roles and responsibilities
which can lead to staff being uncertain about what is expected of them.
Attitudinal
barriers
Attitudinal
barriers come about as a result of problems with staff in an organization.
These may be brought about, for example, by such factors as poor management,
lack of consultation with employees, personality conflicts which can result in
people delaying or refusing to communicate, the personal attitudes of
individual employees which may be due to lack of motivation or dissatisfaction
at work, brought about by insufficient training to enable them to carry out
particular tasks, or just resistance to change due to entrenched attitudes and
ideas.
Ambiguity
of words/phrases
Words
sounding the same but having different meaning can convey a different meaning
altogether. Hence the communicator must ensure that the receiver receives the
same meaning. It is better if such words are avoided by using alternatives
whenever possible.
Individual
linguistic ability
The use of
jargon, difficult or inappropriate words in communication can prevent the
recipients from understanding the message. Poorly explained or misunderstood
messages can also result in confusion. However, research in communication has
shown that confusion can lend legitimacy to research when persuasion fails.
Physiological
barriers
These may
result from individuals' personal discomfort, caused—for example—by ill health,
poor eyesight or hearing difficulties.
Presentation
of information
Presentation
of information is important to aid understanding. Simply put, the communicator
must consider the audience before making the presentation itself and in cases
where it is not possible the presenter can at least try to simplify his/her
vocabulary so that the majority can understand.
Top 6 Reasons for Business
Communication Barriers
1.
Complex
Messages:
·
The
use of complex technical terms can result in a lack of communication. The
remedy is to stick to the point, use clear and concise messages that are easy
to understand.
2.
Withholding
Information:
·
In
an organization, much of the information is kept confidential due to company
policies. Make sure the information that is needed is readily available and
easily accessible.
3.
Different
Status:
·
Management
must keep employees well informed and encourage feedback.
4.
Ineffective
Communication Processes:
·
The
maintenance of the hierarchy in the organization is essential, but its very
presence can reduce the flow of the communication. It is therefore essential to
reduce hierarchical levels and increase departmental interaction and
communication.
5.
Lack
of Trust:
·
The
most important factor behind a lack of communication in an organization is
competition, which leads to a lack of trust among the various employees. Share
information, communicate openly and honestly, involve others in decisions.
6.
Language
barrier:
·
Language
barrier is another important factor in business communication, if communication
happens without a common language, it is not worthwhile.
OVERCOMING COMMUNICATION BARRIERS
1.
Eliminating
differences in perception:
·
The
organization should ensure that it is recruiting right individuals on the job.
It’s the responsibility of the interviewer to ensure that the interviewee has
command over the written and spoken language. There should be proper Induction
program so that the policies of the company are clear to all the employees.
There should be proper trainings conducted for required employees (for eg: Voice
and Accent training).
2.
Use
of Simple Language:
·
Use
of simple and clear words should be emphasized. Use of ambiguous words and
jargons should be avoided.
3.
Reduction
and elimination of noise levels:
·
Noise
is the main communication barrier which must be overcome on priority basis. It
is essential to identify the source of noise and then eliminate that source.
4.
Active
Listening:
·
Listen
attentively and carefully. There is a difference between “listening” and
“hearing”. Active listening means hearing with proper understanding of the
message that is heard. By asking questions the speaker can ensure whether
his/her message is understood or not by the receiver in the same terms as
intended by the speaker.
5.
Emotional
State:
·
During
communication one should make effective use of body language. He/she should not
show their emotions while communication as the receiver might misinterpret the
message being delivered. For example, if the conveyer of the message is in a
bad mood then the receiver might think that the information being delivered is
not good.
6.
Simple
Organizational Structure:
·
The
organizational structure should not be complex. The number of hierarchical
levels should be optimum. There should be a ideal span of control within the
organization. Simpler the organizational structure, more effective will be the
communication.
7.
Avoid
Information Overload:
·
The
managers should know how to prioritize their work. They should not overload
themselves with the work. They should spend quality time with their
subordinates and should listen to their problems and feedbacks actively.
8.
Give
Constructive Feedback:
·
Avoid
giving negative feedback. The contents of the feedback might be negative, but
it should be delivered constructively. Constructive feedback will lead to
effective communication between the superior and subordinate.
9.
Proper
Media Selection:
·
The
managers should properly select the medium of communication. Simple messages
should be conveyed orally, like: face to face interaction or meetings. Use of
written means of communication should be encouraged for delivering complex
messages. For significant messages reminders can be given by using written
means of communication such as : Memos, Notices etc.
10. Flexibility in meeting the targets:
·
For
effective communication in an organization the managers should ensure that the
individuals are meeting their targets timely without skipping the formal
channels of communication. There should not be much pressure on employees to
meet their targets.
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